OSHA Compliance and Medical Waste
2019-11-18 20:00 - 22:00 (America/New_York)
The goal of this webinar is to give the participant an overview of some of the rules and laws that electrologists and laser technicians should follow in their practice. These safety precautions will help protect the practitioner and client from infection and cross contamination.
Some of the topics that will be discussed will be handwashing techniques, gloves, needles, sterilization, environmental control, housekeeping and client safety.

How to Create a Marketing Strategy and Elevate Your Digital Presence
2019-12-02 20:00 - 22:00
Today’s customers are more mobile, more informed and more demanding than ever. For businesses to maintain a competitive advantage, they must adopt an agile strategy that reaches customers at multiple times of their consumer journey.
Join our webinar to learn how the right digital strategy will create real connections with the people most important to your business.

Integrative Approach to Pain Management in the Hair Removal Industry
2020-01-27 20:00 - 22:00
The objective of this webinar is to familiarize attendees with the anatomy and physiology of pain. Beginning with the definition and a client’s interpretation, to the actual process of how pain is relayed and interpreted through the inflammatory response, and ending with the professional’s responsibility of easing the process and helping clients manage pain through the hair removal treatment.

Social Media Influencer Marketing for Your Business
2020-02-17 20:00 - 22:00
Learner Objectives:

What is Social Media Influencer Marketing?
Components of an influencer marketing strategy
Why Social Media Influencers?
How to Build a Strategy Around Social Media Influencers
Who Uses Social Media Influencers?
How to choose your influencers
Summary of Influencer Marketing in Social Media

IPL Essentials: A Comprehensive Look at Client Care and Treatment and Technology Options
2020-03-23 20:00 - 22:00
The good, the bad, and the complicated; learn the essentials of IPL hair reduction along with new ways to approach client care with Tina Zillmann, LE, CLHRP, and practicing technician. This basic course will educate technicians about communication techniques, qualifying clients, IPL treatment applications, and post-treatment practices that help ensure the best result for patients. An enlightening course the seasoned or novice technicians who want to advance their talent in IPL hair reduction.

Loans, Grants, and the CARES Act: Small Business Survival During the Pandemic
2020-04-20 20:00 - 22:00
This webinar will help you navigate small business grant and loan options available to owners and contractors. We’ll review the recently implemented CARES Act, as well as other programs to help your business weather the pandemic.

Creating a Productive & Inclusive Workplace: Title VII & Best Practices
2020-05-18 20:00 - 22:00
This webinar will provide an overview of the current state of the law concerning workplace discrimination claims, with a focus on Title VII of the 1964 Civil Rights Act, including a discussion of cases pending in the U.S. Supreme Court. The presentation will also provide best practices for creating an inclusive and welcoming environment for all employees.

Leading your Practice Through Crisis, Shifting Your Marketing Message and What you Must Know as you Restart your Business
2020-07-20 20:00 - 22:00
COVID-19 is arguably the biggest disruptor we have ever seen, so to avoid making decisions from a position of fear, we’ve identified the key aspects you need to be focused on now, and moving forward. They will share insight on:
• What do you have to do differently?
• How creating the right content can drive more business to your site.
• What are Do’s and Don’ts on Facebook or Instagram
• Newsletter and blogs: how to we shift our messaging & offers
• How to adapt your communication plan for current and new patients
• What your website needs in the new normal
• How to relaunch new patient acquisition marketing efforts

Hair Removal for Ethnic Skin: Update
2020-08-24 20:00 - 22:00
Treating ethnic skin types for hair removal requires special skill and consideration. This presentation will discuss the techniques and modalities that are appropriate for ethnic skin as well as the specific problems that can arise.

How to Master Selling During a Virtual Consultation
2020-09-14 20:00 - 22:00
In this webinar, you will learn how to set your team up for success with virtual consultations. Prior to 2020, many offices dabbled with virtual consults while others didn’t offer them at all. Moving forward, they will be a critical part of your office’s success. Virtual consultations, just like in-person ones, need to be very formulaic so you can master each part of the process and eventually the entire process to ensure your success. Bodify has created a simple and effective virtual consult process to ensure we get as many perspective clients as possible to say yes! Regardless of what procedure you are selling, the same process can easily be implemented and help you sell.

Hour 1: Family Business: How to Avoid Pitfalls and Set it Up for Success; Hour 2: Ways to Enhance the Client Experience So You Can Get More Leads to Convert, More Referrals, Reviews and Repeat Business
2020-10-19 20:00 - 22:00
Hour 1: You will learn the dos and don’ts of family business. There are countless examples of family business partnerships that have imploded, but there are also stories of great success. Those who succeed, follow the same formula!! Tune in to discover the real secrets of family business success and how to position your practice as one that can win. And remember, even if the practice isn’t a family business, you’ll discover important keys that will allow the team that comprises the business to thrive.

Hour 2: You will discover the top strategies you can implement quickly and easily to enhance the client experience. Studies show that 56% of people are willing to pay more for an elevated client experience. These individuals also spend more, refer more, and tend to be more loyal than your average client. Don’t miss your opportunity to set yourself apart from other practices who offer the same products and services as you.

Latest Statistics and Changes in Medical Aesthetics and Laser Hair Removal
2020-11-09 20:00 - 22:00
Learn what the latest trends in Medical Aesthetics and Laser Hair Removal are based on 2019 data and current Covid-19 challenges.
Learn what to keep your eyes open for in this fast moving industry and the pending wave of mergers & acquisitions about to start occurring.
Learn what aspects of the trends are ripe for marketing to and leveraging your expertise of laser hair removal and skin care to be ready for it.

PCOS and Hair Removal
2021-03-08 20:00 - 22:00
Hair removal is definitely a booming business when pertaining to PCOS. Comprehending the underlying issues of PCOS and the role you play as a practitioner is unfathomable. This webinar will not only enhance your business, but it will also exhibit the importance on how to attend to your patients physically, mentally, and emotionally, while keeping your clients coming back!

Slim and Smooth: Hair Removal with Body Treatments
2021-03-22 20:00 - 22:00
Non-invasive body contouring treatments rank as some of the most sought-after aesthetic treatments. In fact, they are almost as highly requested as hair removal treatments! As experts in the aesthetic field, we have the responsibility to keep apprised of the latest technologies available and be aware of what our clients are doing outside of our treatment room. This course is designed to give an overview of body contouring treatments and modalities, emphasizing how they can be safely and effectively integrated into the hair removal treatment protocols we are currently providing.

2021 Social Media Best Practices
2021-04-19 20:00 - 22:00
Learner Objectives

How Has Social Media Changed From 2019-2021?
Conducting Your Own Social Media Audit
Citation Sites vs. Social Media Platforms
Identifying Your Target Audience
Creating Brand Awareness
Social Media Platforms That Best Fit Your Target Audience
Researching Your Competitors
Creating and Sharing Content – Do This, Not That
Tracking Results of Social Media Efforts
Reviews: The Good, The Bad, The Ugly
Summary of Social Media Best Practices In 2021

Built to Last: Marketing & Management Strategies for Success
2021-07-19 20:00 - 22:00
Uncover top marketing, management & leadership lessons learned from the 2020 year and how to channel those lessons to build a thriving, resilient aesthetic practice in 2021 and beyond.

Setting Protocols for New Hires
2021-08-30 20:00 - 22:00

The Ins and Outs of Starting Your Own Practice
2021-10-18 20:00 - 22:00
Chase Howard is a health law and business attorney at The Florida Healthcare Law Firm. His background is focused on both operational and business considerations for healthcare providers and businesses, as well as regulator y compliance issues for Physicians, Dentists, Physician Assistants (PAs) and Advance Registered Nurse Practitioners (APRNs), Acupuncturists, Medical Practices, Medspas, Healthcare Business Owners & Operators, Addiction Treatment Centers & Marketing, Micronutrient & Hormone Replacement Clinics and Health Technology. Chase lectures regularly in the community and routinely advises his clients about the issues that healthcare businesses of many kinds face, including Physician Employment Contract Review, HR Issues in a Medical Practice, Estate Planning & Asset Protection, Operational Compliance, Fraud & Abuse and Healthcare Business Start-ups. Chase received his Bachelor of Arts in Political Science from the University of Central Florida and his Juris Doctorate from the University of Miami School of Law. Chase was named to the 2021 Best Lawyers: Ones to Watch (Health Law) list, which annually recognizes up-and-coming lawyers nationwide.

Diseases and Disorders of the Skin in Relation to Electrology and Laser Hair Removal
2021-11-15 20:00 - 22:00
This webinar will cover information about common disorders (e.g.; folliculitis, herpes, acne, rosacea, etc.), inflammation, wounds, and a technician’s role in consultation, documentation, post-care recommendations, and physician referrals.

Webinar: Safety in the Workplace
2022-01-31 20:00 - 22:00
This webinar will discuss safety management, standard safety precautions during COVID-19, arrival and treat procedures and guidelines, cleaning and sanitation, potential hazards, risk management, communication and record keeping. This course is approved for two (2) LIVE hours of continuing education approved by the Florida Electrolysis Council, the Texas Department of Licensing and Regulation, and SCMHR.

Keys to a Successful Aesthetic Consultation
2022-02-28 20:00 - 22:00
This webinar will provide information on how to conduct a successful Aesthetic consultation. It will give you keys to uncovering patient motivation, setting expectations, and increasing patient retention, referrals and revenue. The patient consultation is one of the most important aspects of a thriving practice. For some of us, having to conduct consultations can be extremely intimidating. Most of us have gone to school to learn techniques, technology, and protocols to provide aesthetic services. However, we are not taught how to conduct consultations nor sell. Today in the work place we are required to provide treatments and in addition we are expected to meet goals, increase patient retention and generate new business. In this webinar we will provide some simple steps that you can apply to conduct effective consultations that create informed, loyal patients who become advocates for your services. (Speaker: Lisa Matire.)

10 Secrets to Convert Web Visitors into Patients
2022-03-21 20:00 - 22:00
In this 2-hour live webinar, participants will learn 1) Website Mistakes that Push Patients Away; 2) Why You May be Getting Ripped Off by Your Web Company; 3) The Secrets that Turn your Visitors into Patients; and 4) The Fast Track to Attracting New Patients that Won’t Break the Bank

"I'm Not an It": Providing Sensitive Care and Proper Etiquette for Transgender Wellness
2022-05-16 20:00 - 22:00
This course, presented by Anagloria Mora, PhD, LMHC, CCS, Licensed Psychotherapist and Board Certified Clinical Sexologist, will examine and affirm the existence of gender dysphoria (GD). The following topics will be analyzed and discussed: 1) Different terminology, their proper usage, and their importance in the transgender community; 2) Common associated features of Gender Dysphoria; 3) Research on possible causes of Gender Dysphoria; 3) Brief Overview of the WPATH Standards of Care; 4) Barriers to sensitive care and proper etiquette delivery for the transgender client; and 5) List of resources to make available for the transgender client.

Marketing 101: Networking and Reviews
2022-05-23 20:00 - 22:00

Compensation Arrangements: Paying Your Staff and Third Parties Legally
2022-06-13 20:00 - 22:00
Presented by Chase Howard, a health law/business attorney at The Florida Healthcare Law Firm.

Diseases and Treatment of the Skin in Relation to Hair Removal
2022-09-12 20:00 - 22:00
Presented by Alexiys Rodriguez, licensed in cosmetology, para-medical aesthetics, electrolysis, and certified health and wellness coach.

Photo Documentation: Taking Great Before-and-After Images
2022-11-07 20:00 - 22:00
Learner Objectives: Attendees will learn about BASIC LIGHTING CONCEPTS | LIGHT SOURCES | QUALITY OF LIGHT | CAMERA TERMS & TECHNIQUES | FACIAL & BODY ANALYSIS | POSING & DIRECTING YOUR SUBJECT | EXPLORING YOUR ENVIRONMENT FOR BEST BACKGROUND SELECTION

Social Media Do's and Don'ts
2023-02-13 20:00 - 22:00
Find out the things to do and not do in the world of social media, from one of south Texas’ leading social media consultants!

SCMHR Webinar: Shame, Anxiety and Depression: Signs to Look for in Your Clients
2023-04-17 20:00 - 22:00
Dr. Brayden Kameg currently serves as an Assistant Professor of Nursing in the Department of Health and Community Systems at the University of Pittsburgh, where she coordinates the psychiatric-mental health nurse practitioner (PMHNP) program. She currently teaches across undergraduate and graduate programs. Her primary teaching responsibilities include family therapy, psychopharmacology, and psychiatric management in primary care. Additionally, she serves as the clinical course coordinator for the undergraduate psychiatric-mental health nursing course. Dr. Kameg’s academic interests include integrating substance use and mental-health-related competencies across undergraduate and graduate programs. She has received extramural funding through the Health Resources and Services Administration (HRSA), Substance Abuse and Mental Health Services Administration (SAMHSA), and the National Institute on Drug Abuse. This funding has supported her work, which seeks to improve the ability of both nurses and nurse practitioners to meet the mental and behavioral healthcare needs of the populations that they serve.

Sexual Orientation & Transgender ID Discrimination In the Workplace: Employer Obligations & Proactive Practices
2023-05-15 20:00 - 22:00
For most of us, work is stressful in and of itself. Imagine carrying the added emotional weight of having to deny or suppress one of the most fundamental aspects of who you are – your gender identity and sexual orientation – because either one does not conform with society’s norms regarding gender expression. An historic Supreme Court ruling in 2020 outlawed workplace discrimination based on sexual orientation and gender identity. The court’s ruling immediately prohibited sexual orientation discrimination nationwide for employers with 15 or more employees. Part 2 of the webinar, we will hear from SCMHR Past President, William Moore, who played an important role in the historic Supreme Court ruling in 2020.
