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August 2019

Information Privacy, Physical Security, and Legal Compliance

August 26, 2019 at 8:00 pm - 10:00 pm EDT

More and more, Information Privacy is a "hot-button" topic for businesses, associations and service providers.  In this webinar, we discuss two of the broadest regulatory efforts at enforcing information security and privacy and its effect upon business.  Moreover, we examine the provisions of these regulations and the effect they may have on your business operations and why compliance is so important. We also provide a general framework to examine and assess compliance and how to implement an effective security program for…

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October 2019

Practice Management for Hair Removal Professionals

October 28, 2019 at 8:00 pm - 10:00 pm EDT

There are many factors involved in running a practice or working with doctors in the hair removal, esthetics, and beauty fields. It can be a very rewarding career as long as you stay on track with your daily, weekly, and monthly goals. When it comes to your career, there will be a lot of decisions to make throughout your life that will reflect on your clients, reputation, family, friends, and coworkers, including the decision of the direction you want to…

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November 2019

OSHA Compliance and Medical Waste

November 18, 2019 at 8:00 pm - 10:00 pm EST

The goal of this webinar is to give the participant an overview of some of the rules and laws that electrologists and laser technicians should follow in their practice. These safety precautions will help protect the practitioner and client from infection and cross contamination. Some of the topics that will be discussed will be handwashing techniques, gloves, needles, sterilization, environmental control, housekeeping and client safety.

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December 2019

How to Create a Marketing Strategy and Elevate Your Digital Presence

December 2, 2019 at 8:00 pm - 10:00 pm EST

Today’s customers are more mobile, more informed and more demanding than ever. For businesses to maintain a competitive advantage, they must adopt an agile strategy that reaches customers at multiple times of their consumer journey. Join our webinar to learn how the right digital strategy will create real connections with the people most important to your business.  

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January 2020

Integrative Approach to Pain Management in the Hair Removal Industry

January 27 at 8:00 pm - 10:00 pm EST

The objective of this webinar is to familiarize attendees with the anatomy and physiology of pain. Beginning with the definition and a client's interpretation, to the actual process of how pain is relayed and interpreted through the inflammatory response, and ending with the professional's responsibility of easing the process and helping clients manage pain through the hair removal treatment.

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February 2020

Social Media Influencer Marketing for Your Business

February 17 at 8:00 pm - 10:00 pm EST

Learner Objectives: What is Social Media Influencer Marketing? Components of an influencer marketing strategy Why Social Media Influencers? How to Build a Strategy Around Social Media Influencers Who Uses Social Media Influencers? How to choose your influencers Summary of Influencer Marketing in Social Media

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March 2020

IPL Essentials: A Comprehensive Look at Client Care and Treatment and Technology Options

March 23 at 8:00 pm - 10:00 pm EDT

The good, the bad, and the complicated; learn the essentials of IPL hair reduction along with new ways to approach client care with Tina Zillmann, LE, CLHRP, and practicing technician. This basic course will educate technicians about communication techniques, qualifying clients, IPL treatment applications, and post-treatment practices that help ensure the best result for patients.  An enlightening course the seasoned or novice technicians who want to advance their talent in IPL hair reduction.

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April 2020

Loans, Grants, and the CARES Act: Small Business Survival During the Pandemic

April 20 at 8:00 pm - 10:00 pm EDT

This webinar will help you navigate small business grant and loan options available to owners and contractors. We’ll review the recently implemented CARES Act, as well as other programs to help your business weather the pandemic.

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May 2020

Creating a Productive & Inclusive Workplace: Title VII & Best Practices

May 18 at 8:00 pm - 10:00 pm EDT

This webinar will provide an overview of the current state of the law concerning workplace discrimination claims, with a focus on Title VII of the 1964 Civil Rights Act, including a discussion of cases pending in the U.S. Supreme Court. The presentation will also provide best practices for creating an inclusive and welcoming environment for all employees.

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July 2020

Leading your Practice Through Crisis, Shifting Your Marketing Message and What you Must Know as you Restart your Business

July 20 at 8:00 pm - 10:00 pm EDT

COVID-19 is arguably the biggest disruptor we have ever seen, so to avoid making decisions from a position of fear, we’ve identified the key aspects you need to be focused on now, and moving forward. They will share insight on: • What do you have to do differently? • How creating the right content can drive more business to your site. • What are Do’s and Don’ts on Facebook or Instagram • Newsletter and blogs:  how to we shift our…

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